Marka — Brand Identity
Marka — Brand Identity
Marka — Brand Identity
2024
2024
2024
Brand identity and brandbook for Marka — a digital agency helping small and medium businesses establish a strong online presence.
Brand identity and brandbook for Marka — a digital agency helping small and medium businesses establish a strong online presence.
Brand identity and brandbook for Marka —
a digital agency helping small and medium businesses establish a strong online presence.
Brand identity and brandbook for Marka — a digital agency helping small and medium businesses establish a strong online presence.
Brand Identity
Brand Identity
Brand Identity
Logo Design
Logo Design
Logo Design
Guidelines
Guidelines
Guidelines
Merch
Merch
Merch
Visual System
Visual System
Visual System
Challenge
Challenge
Challenge
Develop a brand identity and brandbook rooted in the agency's core values: structured and effective communication, embrace of new technologies, and a flexible approach to every client.
Develop a brand identity and brandbook rooted in the agency's core values: structured and effective communication, embrace of new technologies, and a flexible approach to every client.
Develop an online platform for the school’s design community from scratch. The goal was to attract new students to design courses, increase engagement within the existing community,
and reach potential new customers.
Solution
Solution
Solution
Designed a full brand identity and brandbook — from a logo-driven graphic system to a dark colour palette with an accent purple gradient — packaged into ready-to-use guidelines and templates
Designed a full brand identity and brandbook — from a logo-driven graphic system to a dark colour palette with an accent purple gradient — packaged into ready-to-use guidelines and templates
I created the visual identity within the brand guidelines, designed the user flow, and developed the website interfaces. The site includes a landing page template for event announcements, a project landing page, a video library page, and a page
for potential speakers.














Social Media & Merch
Social Media & Merch
Social Media & Merch
Designed templates for social media and presentations, plus a merch pack for the team for ongoing use.
Designed templates for social media and presentations, plus a merch pack for the team for ongoing use.
Develop an online platform for the school’s design community from scratch. The goal was to attract new students to design courses, increase engagement within the existing community,
and reach potential new customers.






Brandbook
Brandbook
Brandbook
Packaged the full identity into a clear, team-ready brandbook with guidelines covering all key brand elements.
Packaged the full identity into a clear, team-ready brandbook with guidelines covering all key brand elements.
Develop an online platform for the school’s design community from scratch. The goal was to attract new students to design courses, increase engagement within the existing community,
and reach potential new customers.





